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Topical Authority Map

πŸ—ΊοΈ Visual Topical Authority Map

A live visual map of your content coverage β€” see which topic clusters you dominate and where the gaps are that competitors are filling.

Building topical authority β€” the state where Google recognises you as an expert on an entire subject area, not just individual keywords β€” requires covering a topic comprehensively. The Topical Authority Map makes this visible and actionable.

How the map is built

IndexPine continuously analyses your keyword pipeline and your published content to build a semantic graph. Keywords are grouped into topic clusters based on semantic similarity. Each cluster becomes a node in the map, with edges connecting related clusters.

Reading the map

  • Large nodes β€” clusters where you have published multiple articles. You have coverage here.
  • Small or empty nodes β€” clusters where you have no published content. These are gaps.
  • Green nodes β€” clusters where your articles rank in positions 1–10 for at least one keyword.
  • Yellow nodes β€” clusters where you have content but are not yet ranking in the top 10.
  • Red nodes β€” clusters where you have no content and your competitors are actively ranking.
  • Node connections β€” clusters that are semantically adjacent. Content in a connected cluster helps authority flow to neighbouring clusters.

Using the map for editorial decisions

Click any cluster in the map to see: the specific keywords within it, your current rankings, your competitors' rankings, and the suggested next article to publish to strengthen that cluster. IndexPine uses the map to prioritise its own autopilot keyword selection β€” it prefers to deepen clusters where you already have some authority rather than jumping to entirely new topics.

Internal linking automation

When writing a new article, IndexPine queries the authority map to find 2–4 published articles in the same or adjacent clusters and weaves natural contextual internal links into the new article. This passes link equity between related pages and signals to Google the semantic relationship between your articles β€” a core component of the Reasonable Surfer Model for link valuation.

Competitor overlay

Toggle the "Show competitors" overlay to see how your configured competitor domains are positioned across the same topic clusters. This shows you at a glance which clusters they own and where you are competing head-to-head vs where you have the field to yourself.